What We Do
In keeping with the mindset and goals of j.k. livin, the foundation has set up fitness and wellness programs in TITLE 1 SCHOOLS where students might not otherwise have the opportunity to learn about the body and mind connection.
The just keep livin Foundation was founded by Camila and Matthew McConaughey with the mission to empower high school students by providing them with the tools to lead active lives and make healthy choices for a better future. In our programs, we encourage students to make positive life choices to improve their physical and mental health through exercise, teamwork, gratitude, nutrition and community service. Participating students have a safe place to enhance their lives with fitness coaches and health experts. The results have been incredible. Participants get in shape and gain confidence while also improving their grades, attendance and behavior. Friendships are built and fears are overcome. At our j.k. livin after school programs, kids learn self-reliance and get a healthy start today, so they can make a better tomorrow.